The Insight Exchange interviews me
June 15th, 2009 • all posts
I was interviewed here by The Insight Exchange’s Beth Etling. I think this paragraph sums up my view on Twitter and journalism:
As I finished my conversation with Renai, I realised that his position on Twitter is that “Twitter IS the next big thing” and that all media and journalism executives need to embrace the platform to continue to evolve the overall industry. Join us on 23 June for the luncheon session, Twitters Impact on Media & Journalism, and hear Renai explain why he considers Twitter a “playground of pleasure”!
You can read NZ veteran tech journo Bill Bennett’s view on my initial comments on journalists engaging with Twitter here. He agrees with my premise but says many journalists aren’t truly joining the Twitter conversation.
As Beth mentions you’ll hear more from me at their 23 June event in Sydney. I have also been tentatively approached to speak on the same subject at the internal Asia-Pacific marketing meeting of a major multinational. You can follow me on Twitter here.